Driven by Instagram moguls, streetwear's general global domination and earth-shattering labels based out of Milan like your boy Virgin Abloh (yes, even Off-White calls that iconic Italian fashion capital home), the shift to the streets of Milan is real. Loved by the likes of Sita Abellan, Hailey Beiber and Caroline Vreeland, GCDS is a digital project born in Italy and named after a Milanese party called Giuro Che Domani Smetto (or, "I swear I’ll stop tomorrow"). Approximately $444 at Mr Porter. #rg ・・・ Equipe 20097 S. Donato ��, A post shared by FIORUCCI (@fiorucci) on Oct 1, 2018 at 2:09am PDT. A post shared by Stone Island (@stoneisland_official) on Dec 12, 2017 at 8:14am PST. Argentinian-born Milanese local, Marcelo Burlon's brand of streetwear has a distinct nightlife bent. If you’re still counting Fendi, Gucci, Versace, Prada, Miu Miu, Marni, Valentino and Armani as Italy’s veritable claim to fashion supremacy (let’s just leave Dolce and Gabbana out this round), well—you have some catching up to do. The GCDS S/S '19 Futuro Beach collection was many levels of outrageous. Made to be layered, the full collection will drop early 2019. Approximately $77 at Ssense. Straight out of Laguna Beach. Stüssy? Bottega Veneta. Ride the mint wave with this dyed "Fissato Effect" slim tee, $175 at END. By using our website, you accept our use of cookies. The familiar type fonts are inspired by perfume branding and are a statement on brand appropriation. The designer slash DJ delivers graphic tees, hoodies, sneakers and accessories with a darker aesthetic, that easily double up as clubwear. Versace. NYC might have been the birthplace of Supreme, sure. Moschino. Translating roughly to "Venetian Workshop" or "Venetian Atelier," Bottega Veneta is a luxury Italian brand founded in ... Valentino. Attico is a Milan fashion clothing line and it was founded in 2016 by Naples-born street-style … Self-described techno princess, Sita Abellan is a streetwear legend all of her own. For more information see our privacy and information policy, A post shared by Stone Island (@stoneisland_official), A post shared by Marcelo Burlon County Of Milan (@countyofmilan). Here are a few you need to be across moving into 2019, and where to shop them now. This year, the model, DJ and stylist designed a peekaboo bag for Fendi and, just casually—launched her own gilded jewellery line at a private party in Paris during the S/S '19 shows. Gucci. EDITOR'S PICK: While not technically run out of Milan, Aries was co-founded by Italian streetwear designer Sofia Prantera. And it's all back. Get our top stories direct to your inbox. The last two years, however, have reaffirmed Milan and Italy as one of the key creative origins of the streetwear universe. For now, shop similarly snake-heavy pieces from her "Observed" merch drop. Called Lilith, the pieces are handmade in Milan and are inspired by a biblical myth about the first woman in the garden of Eden. Shop Marcelo Burlon at Farfetch. NYC … A post shared by sita (@sitabellan) on Dec 7, 2018 at 5:43am PST. We use cookies (om nom nom nom) to provide a better online experience, including to serve targeted ads. Bodega Vanetta. If you’re still counting Fendi, Gucci, Versace, Prada, Miu Miu, Marni, Valentino and Armani as Italy’s veritable claim to fashion supremacy (let’s just leave Dolce and Gabbana out this round), well—you have some catching up to do. Shop this County of Milan x Rex Sox sweatshirt, approximately $167 at Ssense. He recently collaborated with the NBA and MLB, reworking iconic American logos from the Red Sox, the Lakers and the New York Mets. 23 Italian Fashion Brands You Need to Know. Shop the trends with us in our Add To Cart series, right here. These days, it's a high-end staple loved by Drake and Travis Scott that dishes out low-key luxury parkas, sweats, hoodies, jeans and knits. The 2018 reboot is a lot less feminine, and a whole lot more street too. To start off our list is a self-made brand by a multi … Snake charm bracelet, approximately $55 at Sita Abellan. Attico. It's a style legacy and a subculture that kicked off in an 80s era Milan with the Paninari, Superga sneakers, puffy Moncler jackets, Stone Island and Slam Jam. Launched in 2015 off the back of the success of designer Francesco Regazzi's coffee table book packed with images of the LA skate scene, Palm Angels is the perfect marriage of Milan and LA. Marcelo Burlon. By Sammy Preston17th Dec 2018. @marionautran in the Fiorucci Equipe bomber (blouson). ArchivioB. Hands down one of my favourite labels right now, Aries kicked off creating high-low streetwear with women in mind in 2011—though its broader appeal has always been gender neutral. A post shared by Marcelo Burlon County Of Milan (@countyofmilan) on Oct 26, 2018 at 3:39am PDT. Make like A$AP Rocky in a set of Palm Angels jersey sweatpants. Get your blues on. A post shared by GCDS (@gcdswear) on Nov 17, 2018 at 5:07am PST. Try this Lou bomber jacket, $316 at HBX. Founded in 1921 by Guccio Gucci… For top-quality knitwear that costs a fraction of the price, look no further than Italy-based … A post shared by Aries (@ariesarise) on Jul 5, 2017 at 4:20am PDT. Stone Island's streetwear legacy dates back to the early 80s and the OG Paninaro, when it was founded by Massimo Osti. The Italian brand that launched in the late 60s made a pretty epic Instagram-led comeback in 2017—in a short period of time, those winged Fiorucci angels were revived by the likes of Chloë Sevigny, Gigi Hadid and Justin Beiber.


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